Data is the new plastic

As the world adopts the Internet
dispersed systems & avalanches of unstructured data
impact both the environment and businesses

Environment
Business
Fasade: The hidden environmental impacts of the internet

The hidden environmental impacts of the internet

Behind the screens of our devices, there is a growing industry that demands huge amounts of energy. To find anything on the internet, data needs to be processed, stored and communicated – which requires millions of physical servers in data centres around the world. 

Data centers: A costly convenience

Data centres- information factories running computers 24/7/365 -accounts for between 3% to 5% of all electricity used globally. The internet and cloud services currently produce 1.5x more CO2 than all the airplanes combined.

Data centers: A costly convenience

Global internet adoption still half way through

Because of advances in cloud computing and growth of the use of Internet services, data centres have the fastest growing carbon footprint from across the whole Information Communications Technology (ICT) sector.

Why now?

Data never sleeps, its growth is exponential, while the storage growth is linear, using all that energy. Because all of these issues and the hidden cloud emissions we’ve decided to become the world leader in digital sustainability

Dispersed systems & avalanches of unstructured data

Dispersed systems & avalanches of unstructured data

With data volumes expanding exponentially, traditional methods used to curate data – including storage, retrieval and analysis – are not meeting expectations.

Staggering productivity & Shrouded decision making

Employees spend 19% of their time searching & gathering information, equivalent of 1 day/week. In a recent study, 65.2% of UK employees said their work was negatively affected by the high amount of data they have to process daily.


Staggering productivity & Shrouded decision making
Growing IT expenditure

Growing IT expenditure

Worldwide IT Expenditure reaches USD$4 TR and grows by 4% p.a. The main drivers of the increase in IT expenditure are the need to upgrade outdated IT infrastructure, followed by escalating security concerns, and employee growth.

Soaring carbon footprint

The carbon footprint of our gadgets, the internet and the systems supporting them account for about 3.7% of global greenhouse emissions. And these emissions are predicted to double by 2025.

Soaring carbon footprint
Slow project delivery

Slow project delivery

A study by Burton Group found that 42% of IT managers complain that they are bombarded by too much information, 39% can't figure out which information is accurate and 21% don't understand the value of the information they receive.

Excessive cyber risk

Lack of oversight & bad practices are main causes of data leaks (increased potential area of attack). Around 89% of data leaks originate from cloud storage.

Excessive cyber risk
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